10 Best Email Marketing Software for Businesses in 2017

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Loyal services and brand marketing are primary keys to a prominent business. Personal invitations to customers may seem out of question when a firm is dealing with more than a hundred or thousand regular customers. Alternative approaches now have to be taken into consideration to deal with this issue of brand marketing.

Food for thought: Email marketing software can be tremendously useful when potential clients are to be directly contacted through emails and build bricks of trust and rapport between the customers and the service providers.

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Here are a few handpicked email marketing tools that would help you deal with the subject in a glance.

[Originally Published in August 2016, Updated & Re-published in Jan 2017]



MDirector is an innovative cloud based solution that allows advertisers to combine email marketing and mobile text messaging with display retargeting all in one platform, a unique Cross-Channel Marketing Tool. User friendly, drag and drop builder, real time reporting, a sophisticated user reputation rating, Return Path white listing certification and much more!


ActiveTrail is a simple and effective all-in-one solution for all email marketing needs. A powerful and visual marketing automation platform for emails and SMS, based on triggers and segmentation. It has a time-prediction feature that determines the best time to send emails, landing pages creator, drag-and-drop builder, top notch support, and advanced analytics.


Mail Relay

Mailrelay is an email marketing software with powerful features. It allows you to send up to 75000 emails per month for up to 15000 subscribers for free, which is very important for users who are starting to work with email marketing. It offers free auto-responders, advanced filters for your subscribers and an SMTP virtual server.

Elastic Email

Elastic Mail

Elastic Email is an all-in-one email delivery platform. They offer an SMTP Relay, robust HTTP API, and a User Interface that has a complete suite of tools and features for managing contacts, templates, campaigns, and reports. They specialize in delivering transactional and marketing email. Besides this, they publish some of the lowest prices for email delivery in the market with Elastic Email, people can send up to 150,000 free emails per month. No matter if you are just you, a startup or a fully functioning enterprise they offer tools for businesses of any size!


Aweber plays the role of a good director with relevant features to get you started with email marketing. Its core objective rests at being the best email marketing software, with other third-party integrations, including WordPress. Split testing is another feature where this online mass mailing tool can broadcast various campaigns to specific sections of your list of clients.

Constant Contact

Placing every single item on your plate can be difficult at times. Constant Contact manages your items and makes sure you have them organized and set. With its online sharing tools and 1GB of file storage, Constant Contact is best at tracking and reporting backed by excellent support center online, making it one of the best online mass mailing tools.

Campaign monitor

Making every single entity beautiful and chic is what the advanced email builder of Campaign Moniter does. With its superb Drag n Drop tools and potential automation, this email marketing software has 24×7 support line and easy A/B testing. What’s more, the list management tools here help you in dealing with subscribers slickly and form segments thereof.


iContact has an upper hand when it comes to creating auto-responder series of emails for new subscribers. iContact functions as a spam checker and list manager, with outstanding interface quality, better than the rest of the email marketing software. It’s coercive newsletter campaigns and customer reachability makes it the best email marketing software in town.


Joining hands with the most vital platforms for CRM and online transactions like Magento and Shopify, this email marketing tool offers affordable plans starting with just $10 per month. Having said that, its drag-and-drop builder and email-automation makes this software user-friendly and graceful. Its survey management and mailing frequency limits further enhance its uniqueness to another level.


Campaigner is an email marketing software and has an interactive interface, providing the user with every access to the page through the dashboard.Despite boosting your open rate through A/B testing, it does have limited templates to choose from. But if attractive newsletters are desired, Campaigner is where you need to turn to.


Active Campaign is the largest and the most affordable email marketing tool for firms hunting down automated software. Despite being a user-friendly application, ActiveCampaign allows easy email-customization, customer grouping, data fetching and so on. SMS services to clients and Zapier integration with 600+ other facilities make them connected with the latest till date.

About Edwin Meyei 125 Articles
Edwin is a passionate blogger who started his career in blogging four years ago. He loves writing about web design, tutorials, jQuery, graphic design, Photography, and everything about new innovations and happenings in the Web world. When not blogging, he loves spending his time in social networking. Follow us on FlipBoard


  1. I am using ActiveCampaign email software for last 2 years with great experience. Their pricing plans and their services are really great. I am happy to see this company on top position in this list.

  2. ActiveCampaign, MailChimp and Campaign monitor are good email marketing platform as I have used them. As per my experience Campaign monitor is best among three and I’m using their email marketing platform from last 8 months countinuously.

  3. Switching to iContact for email marketing is the best decision made so far. This software is simply amazing and the templates it has are looks really professional and eye-catching.

  4. Campaigner has been doing a great job for us. If offers all useful features for email markeitng and its pricing is quire reasonable

  5. I was searching for email marketing software for my business and now I found here some great software for email marketing. After comparing all companies plan & services I decide to buy ActiveCampaign for email marketing.

  6. Campaigner is best email marketing software as per my experience. They provide easy customizzble template and also they have great customer support team. I will suggest you try their services.

  7. I want to promote my company and generate leads with emails, so I am looking for the best software who provide best email marketing service but here many email marketing software are listed. Now the real pain is to decide which one to choose. I have to read about each software and will then decide.

  8. Our company is dependent on GetResponse for Email marketing. The best thing is that mails sent through GetResponse never goes into Spam and we are getting good number of leads. In past, we had used MailChimp but noticed, the mailes sent thru it, goes into Junk folder, so switched to GetResponse and it’s great.

  9. Thanks for this useful list of email marketing software Edwin. I read description of each software and I think I wil go with GetResponse.

  10. I was using Mailchimp service and this companys email marketing service is really good. I can easily customize my email templates, MailChimp is the best email marketing software for me.

  11. Utilisation d’Aweber depuis longtemps. Le logiciel est facile utiliser, a trs propre n modles propres, facile utiliser le logiciel. Et nous continuerons utiliser ce logiciel. Heureux de voir ce logiciel dans ce post.

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